Role description:

• Deliver Volume, Value Business & Profitability against ASP (Annual Sales Planning) for the Chain by location
• Execution of monthly promotion with creativity at each store on alignment with our Marketing and Category heads.
• Visibility in Modern Trade is a key factor which is driven with HO support and team relations with Chains teams
• Review of business with Chains store team and Category Manager on driving the category with their support every Month
• Driving the promotion in the chains to have an edge over the competition on visibility
• Driving the TOT parameters with Chains to drive effective and sustainable growth
• Regularly have financial review with the Accounts Manager/MT Head to ensure that the Budgeted Top-line and Profit Targets are achieved.
• Working with National KAM for Planning and execution of new Launches, Consumer Promotion, incremental space /Volume on regular intervals.
• Have periodic review on the progress of Business - Weekly, Monthly, Quarterly with regular update to MT Head on sales trends, Market developments and competition.
• Working with commercial teams for financial control at Chains (Collection, Accounts reconciliation, Settling of Claims at Chains and Channel Partners)
• Pre & post sales tracking & analysis of promotions effectiveness.